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Tesla의 스타일, 편안함, 기능성을 한 단계 끌어올려 줄 독창적이고 고성능의 자동차 부품을 만나보세요.

Tesla Model 3 & Y에 SATONIC 프리어셈블 하이퍼포먼스 시트를 장착해 보세요. 최고 수준의 편안함, 통기성, 커스터마이징을 위해 설계되었습니다. 천연 나파가죽펀칭 홀 디자인을 적용한 이 고급 시트는 특히 무더운 여름 시즌에 탁월한 통풍과 편안함을 제공해 주행 경험을 한층 업그레이드합니다.

Tesla Is Shifting Gears in 2026

Tesla Is Shifting Gears in 2026

Tesla CEO Elon Musk revealed that initial production of the Cybercab robotaxi and Optimus humanoid robot will start at a slow pace this year, with volume production planned in 2026. This marks a huge strategic push beyond traditional EVs into autonomous mobility and robotics. (Reuters)

📉 Stock Under Pressure — But Still in the Spotlight

Tesla’s stock has dipped recently amid broader market uncertainty and strategic shifts, but the long-term momentum story still keeps investors talking — with some analysts arguing for continued growth over the next decade. (The Motley Fool)

📊 Tesla No Longer “Just an Automobile Company”

Ark Invest’s Cathie Wood emphasizes that Tesla is transitioning from a low-margin carmaker to a high-margin technology and robotaxi business — highlighting the company’s evolving revenue model. (Seeking Alpha)

🧪 Chip Production Boost Ahead

Samsung is gearing up to test key equipment in its Texas semiconductor plant, which will produce Tesla’s future AI chips (AI5/AI6). These chips could be crucial for hardware powering FSD and autonomous functions. (TESLARATI)

🚙 Tesla Deals Still On

In some markets, Tesla’s new Model Y Standard trim is now offered with 0% financing, making the EV more accessible to buyers this month. (Electrek)


📌 Other Important Context This Week

🔄 FSD Pricing Model Overhaul:
Tesla is ending one-time purchases of its Full Self-Driving software and will only offer it on a monthly subscription basis starting February 14, 2026 — a big shift in how autonomous software is monetized. (RTTNews)

🌍 Global EV Leadership Changes:
Tesla lost its title as the world’s largest EV seller after global deliveries declined for a second straight year, overtaken by Chinese rival BYD. (PBS)

📈 Mixed Delivery Forecasts:
Analyst consensus points to weaker 2025 deliveries than expected, though some projections show modest recovery for 2026 and beyond. (RTTNews)


🚀 Summary: Tesla is navigating a pivotal moment — balancing autonomous tech ambitions like the Cybercab robotaxi, shifting core monetization strategies with subscription FSD, and adapting to fierce global EV competition. For fans, investors, and Tesla owners, 2026 promises to be a defining year of transformation and execution.

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